Dec 26, 2025  
2023-2024 Undergraduate Catalog 
    
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2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

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AEC 317 - MARKETING HORTICULTURAL PRODUCTS

Martin-Gatton College of Agriculture, Food and Environment

Credit(s): 1

This course examines the market structure and institutions associated with horticultural and nursery product markets within the context of formulating and evaluating alternative, firm-specific marketing strategies.

Prereq: AEC 305


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