Dec 16, 2024

2020-2021 Undergraduate Bulletin

2020-2021 Undergraduate Bulletin [ARCHIVED CATALOG]

Media Arts and Studies, B.S.

The media arts and studies major offers students a liberal arts program covering a range of issues related to electronic mass communication and electronic personal communication. In addition, students interested in message production or media management can opt to integrate selected professional or skills-based courses into their program of study.

Socio-cultural media courses address the historical, political and social aspects of variegated forms of media communications. Media industry courses examine organizational, economic, and/ or technological dimensions of telecommunications systems and the interrelations among these factors. These courses may center on mass communication issues, interactive communication issues, or both.

Media production courses cover the traditional telecommunications areas of audio and video production and the more recent developments in multimedia, videogame and Web design and production.

All media arts and studies majors will take advantage of the experiential learning opportunity provided by a formal internship. The School of Journalism and Media has an excellent internship program which offers the opportunity to work with a wide variety of employers, including companies oriented to the provision of voice, data, and/ or video products and services. In addition, students may pursue special interests in media arts and studies through independent study with any of the media arts and studies professors.

Degree Requirements

Each student completes the following:

College B.S. Requirements

Mathematics, statistics and computer science:

Complete 9 credits in mathematics, statistics, and/or computer sciences beyond the UK Core requirement. At least 3 hours must be in statistics.

Science Courses

Complete a minimum of 60 hours of science courses, with not more than 12 hours within the College of Communication and Information. These courses must be approved by an advisor in the College of Communication and Information and may be from the areas of mathematics, statistics, computer science, physical sciences, biological sciences, social and behavioral sciences, as well as from appropriate professional fields.

Subtotal: College B.S. Hours: 60

UK Core Requirements

See the UK Core section of this Bulletin for the complete UK Core requirements . The courses listed below are (a) recommended by the college, or (b) required courses that also fulfill UK Core areas. Students should work closely with their advisor to complete the UK Core requirements.

VII. Quantitative Foundations

Choose one of the following:

MA 109 - COLLEGE ALGEBRA Credit(s): 3
MA 111 - INTRODUCTION TO CONTEMPORARY MATHEMATICS Credit(s): 3 - 4 (Variable)
MA 123 - ELEMENTARY CALCULUS AND ITS APPLICATIONS Credit(s): 4
PHI 120 - THE ART OF THINKING: AN INTRODUCTION TO LOGIC Credit(s): 3

VIII. Statistical Inferential Reasoning

STA 210 - MAKING SENSE OF UNCERTAINTY: AN INTRODUCTION TO STATISTICAL REASONING Credit(s): 3

IX. Community, Culture and Citizenship in the USA

Choose one course from approved list
Credit(s): 3

X. Global Dynamics

Choose one course from approved list
Credit(s): 3

UK Core hours: 30-31

Graduation Composition and Communication Requirement (GCCR)

MAS 300 - MEDIA RESEARCH METHODS Credit(s): 3
JAT 399 - INTERNSHIP: JAT Credit(s): 1 - 3 (Variable)

Graduation Composition and Communication Requirement (GCCR): 4-6

Premajor Requirements

MAS 101 - INTRODUCTION TO MEDIA AND CULTURE Credit(s): 3
MAS 201 - COMMUNICATION TECHNOLOGIES AND SOCIETY Credit(s): 3
STA 210 - MAKING SENSE OF UNCERTAINTY: AN INTRODUCTION TO STATISTICAL REASONING Credit(s): 3

Subtotal: Premajor hours: 9

Major Requirements

MAS 300 - MEDIA RESEARCH METHODS Credit(s): 3
MAS 310 - TELECOMMUNICATIONS POLICY AND REGULATION Credit(s): 3
MAS 335 - INTRODUCTION TO THE MEDIA INDUSTRIES Credit(s): 3
JAT 399 - INTERNSHIP: JAT Credit(s): 1 - 3 (Variable)

plus 24 hours from the following:

Social-Cultural Media Courses (minimum of 6 hours)

MAS 319 - WORLD MEDIA SYSTEMS Credit(s): 3
MAS 323 - MEDIA PSYCHOLOGY Credit(s): 3
MAS 420 - ELECTRONIC MEDIA CRITICISM Credit(s): 3
MAS 520 - SOCIAL EFFECTS OF THE MASS MEDIA Credit(s): 3
MAS 525 - THEORY OF MULTIMEDIA Credit(s) 3 ^†
MAS 530 - PRO-SEMINAR IN TELECOMMUNICATIONS Credit(s): 3
MAS 540 - SOCIAL MEDIA THEORY AND PRACTICE Credit(s): 3
MAS 555 - THE INTERNET AND SOCIAL CHANGE Credit(s): 3
MAS 560 - VIDEO GAME STUDIES Credit(s): 3
MAS 590 - SPECIAL TOPICS IN SOCIO-CULTURAL MEDIA STUDIES (SUBTITLE REQUIRED) Credit(s): 3
JAT 395 - INDEPENDENT STUDY Credit(s): 1 - 3 (Variable)

Media Industry Courses (minimum of 3 hours)

MAS 355 - COMMUNICATION AND INFORMATION SYSTEMS IN ORGANIZATIONS Credit(s): 3
MAS 425 - SOCIAL ENTREPRENEURSHIP FOR MEDIA Credit(s): 3
MAS 435 - THE HISTORY OF VIDEO GAMES AND THE INDUSTRY Credit(s): 3
MAS 482 - ELECTRONIC MEDIA SALES MANAGEMENT Credit(s): 3
MAS 490 - SPECIAL TOPICS IN MEDIA INDUSTRY STUDIES (SUBTITLE REQUIRED) Credit(s): 3
MAS 535 - TELECOMMUNICATIONS NETWORK MANAGEMENT Credit(s): 3

Media Production Courses (3 hours)

MAS 312 - VIDEO PRODUCTION I Credit(s): 3
MAS 322 - MULTIMEDIA Credit(s): 3
MAS 390 - SPECIAL TOPICS IN MEDIA PRODUCTION (SUBTITLE REQUIRED) Credit(s): 3
MAS 403 - TV NEWSCAST PRODUCING & DIRECTING Credit(s): 3
MAS 412 - VIDEO PRODUCTION II Credit(s): 3
MAS 422 - INTERACTIVE GAME DEVELOPMENT Credit(s): 3
MAS 432 - AUDIO PRODUCTION Credit(s): 3

Minor

Students must complete a minor offered through UK, with the exception of minors in Journalism Studies or Media Arts and Studies.

Subtotal: Major hours: 36

TOTAL HOURS: minimum of 120

Note:

Of a student’s total course work for a bachelor’s degree, 72 of the 120 hours required for graduation must be in courses other than professional media-based communications.

†At the time of publication, this course had not received formal approval.