Jun 12, 2025  
2023-2024 Undergraduate Catalog 
    
2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

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COM 482 - STUDIES IN PERSUASION


College of Communication and Information

Credit(s): 3

This course examines theory and research of persuasion. Topics include message characteristics, credibility, compliance-gaining, decision- making, and motivational appeals.

Prereq: COM 326 or COM 351.
Approved for Distance Learning.



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