AAD 390 - PROGRAMMING AND EVENT PLANNING

College of Fine Arts

Credit(s): 3

Arts programming and events are at the core of all arts and cultural organizations. AAD 390: Programming and Event Planning will prepare students for planning and implementing arts programs and events by considering organizational mission and vision; planning processes and logistics; collaboration and individual responsibilities; marketing and fundraising strategies, budget management; and evaluation. Students will be introduced to relevant programming theory and research methodologies for planning and evaluating arts programs.

Prereq: Major status in Arts Administration and completion of all 200- level AAD courses and AAD 320, AAD 350, and AAD 353.